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Two major reports highlight the urgent need to build a better food system and specifically the need for a radical change in how livestock is produced.
The Food Climate Research Network’s latest report gives a damning portrayal of current livestock production; ‘To raise the animals we eat and use, we have cleared forests, driven species to extinction, polluted air and waterways, and released vast quantities of GHG emissions into the atmosphere. The rearing of animals has literally transformed the face of this earth.’
A new report by WWF specifically looks at the negative impact that livestock feed has on the planet. It highlights that the sheer scale of land needed to produce animal feed to satiate our ever-increasing demand for cheap meat has devastating effects on species and their habitats, especially in vulnerable areas such as the Amazon. The report highlights many sobering realities – the UK food supply is directly linked to 33 species extinctions and in 2010 we used an area the size of Yorkshire to produce the soy to feed our livestock. If global demand grows as expected, we would need to increase feed production by 80%; if we really want to build a sustainable future we cannot keep feeding livestock this way.
At Feedback, we have consistently argued that our current method of livestock production is inherently wasteful. 36% of world crops are fed to livestock but animal-based foods (meat and dairy) only deliver 12% of the world’s food calories. New research highlights that livestock production is the least efficient process in our food system, with losses of 78% or 840 million tonnes. Inefficiencies in livestock production alone accounts for 40% of all losses of harvested crops. This is why we want to return to the common-sense approach of feeding food waste to pigs – that’s the Pig Idea.
We envision a world where there are no compromises on animal welfare, not a single tree is felled to make way for livestock grazing or feed crop land and the use of agricultural land is determined by best yield in nutritional terms and lowest environmental impact. This means Less Meat and Better Meat.
WWF’s report highlights feed innovations such as feeding insects to livestock but we encourage the traditional practice of feeding food waste to pigs. We do not need to reinvent the wheel. Pigs are efficient at turning leftovers into delicious pork. Pigs and humans are meant to live and sustain each other like this, and have done so for centuries. FCRN’s latest report recognises that an ‘ecological leftovers’ approach to livestock production which involves feeding food waste to pigs along with eating grass-fed animals could provide a population of 9 billion with about 20g animal protein per person per day – this is significantly less than current Western levels of consumption but it is more than enough.
We can have our meat and eat it too – it is possible to build a livestock production model that works with the planet not against it. It involves eating less and better meat, it involves radical change – but not radical thinking. Throughout history, we have fed pigs on food waste, it was actively encouraged during the war. To create a better food system we need to bring this practice into the 21st century by following the Japanese model of making food waste safe for pigs through heat treatment and fermentation. Feedback is working hard with the EU-funded REFRESH partnership to make this happen now.
Following campaigning by Foodrise, the UK’s biggest supermarket, Tesco announced that it would be making a joint commitment with their top 24 suppliers to halve food waste in their supply chains and report transparently on waste, as well as extend food waste reporting to their operations in further European countries.
This level of ambition is what is needed from retailers in addressing food waste and Foodrise urge other supermarkets to tackle supply chain waste.
Foodrise’s Executive Director Carina Millstone said:
Foodrise has been calling on supermarkets to take responsibility for the colossal amount of food waste in their supply chains for many years. Today, we are delighted that Tesco has finally pledged to address this hidden scandal and look forward to seeing commitment translated into swift action and demonstrable results. Tesco’s announcement marks an important first step in making significant inroads in the global fight against food waste, and we call on all supermarkets to follow suit and reduce supply chain food waste immediately.’’
In 2016 Sainsbury’s agreed to release data on its in-store waste, but since then progress from other supermarkets has stalled . Since supermarkets are already collecting data on retail food waste, it’s only a short step to have it audited and made public. To date, supermarkets have focused on food waste within their own stores, but most waste takes place in supply chains and homes which supermarkets have direct influence over.
Supply chain data is crucial as Foodrise have reported cases of supermarkets pushing food waste up the supply chain, causing farmers and suppliers to carry the cost. Our recent research report shows a massive concentration of power in the groceries sector has allowed supermarkets to force suppliers to waste food through stringent cosmetic specifications and unfair rejections of food. Thanks to the Groceries Code Adjudicator in the UK this practise is being addressed, but there is still much more to do and obtaining accurate data is an important first step. A report published today by WRAP and the World Resources Institute on behalf of Champions 12.3 highlighted the importance of accurate food waste data across supply chains.
Supermarkets also need to recognise the role they play in reducing household food waste. To tackle the consumer food waste issue, supermarkets should fund consumer waste analyses based on where people shop to highlight what supermarket policies reduce waste and which drive it.
Transparent data enables us to see the best and worst performing retailers. Citizens can vote with their wallet and they are ready to punish supermarkets who fail to address this issue – 53% of consumers would consider boycotting a supermarket with a poor track record of wasting food. Transparency also enables government and social entrepreneurs to create data driven solutions which are needed to tackle this massive issue.
However, transparency is not enough: less promising are Tesco’s waste figures themselves. Despite its very public commitment to food waste reduction, Tesco’s waste as a percentage of food sold remains at a stubborn 0.5%, and food waste tonnage actually increased this year compared to last: in 2016-2017, Tesco is responsible for a staggering 46.7 tonnes of food that was never eaten. Clearly, laudable initiatives have not yet yielded food waste-busting results, and the pace of food waste reduction efforts required between now and the end of the year to meet the target of zero wasted food must pick up dramatically if it is to be achieved. We look forward to seeing the impact of this ambition set out today in the months and years to come.
Full press release available here.
As was widely reported recently, Wales has put forward a target to halve food waste by 2025. This ambitious target trumps commitments made by the EU earlier in the year and the US to do the same by 2030. A report published by The Environment, Food and Rural Affairs Committee (EFRA) this year recommended that England set a national target to reduce food waste. At Feedback, we supported this recommendation and further called for the target to be legally binding.
Those familiar with Welsh environmental policy will not be surprised by their ambition, with Wales enjoying the second highest recycling rate in Europe and third highest world-wide. In fact, Wales has exceeded its target to reach a 64% recycling rate by 2020 four years early. Wales’ track record on environmental issues mean that this target should be both taken seriously, and commended.
There are concerns however: primarily that this target is not legally-binding, with the obvious risk that as time goes on political commitment to achieving the target wanes.
However, the target is based on reliable data using 2006/7 levels as a baseline. Figures from WRAP Cymru show that between 2009 and 2015, food thrown out within households decreased by 12%. This is highly attributable to the implementation of food waste caddies supplied to households with regular collections within all of Wales’ local authorities.
As Feedback have consistently argued – we need to think beyond household bins to solve food waste. If this goal is to be achieved, serious consideration must be given to the vast amount of food waste which occurs throughout the supply chain particularly that caused by powerful players such as the supermarkets
Promotional campaigns to encourage food recycling at home, doggy bag schemes introduced to reduce food waste within restaurants, local public food recycling points and investment in waste-to-energy anaerobic digestion (AD) have all been highlighted as impending strategies. Notably absent is any mention of the role the supermarkets will have to play in terms of relaxing cosmetic standards within their purchasing practises or of taking responsibility for the redistribution of surplus food going to waste within their stores.
Anaerobic digestion (AD) has been gaining increasing interest and may be seen as an effective food waste management strategy due to the generation of electricity and absence of CO2 emissions it offers. However, as the food waste pyramid illustrates, AD should only be considered when food is not fit for consumption by humans or livestock.
The target set by Wales certainly should be applauded for its pragmatism and ambition. What is most important to consider is how this target will be met. It is imperative that the high target set does not in fact encourage less sustainable yet more empirically effective waste management strategies such as (AD) in favour of those which realise the original purpose of food – to nourish!
What is required is a systemic change in the food system towards a circular model, like that put forward by Feedback, which reconsiders what ‘waste’ is and allows for the actual value of ‘waste’ to be understood. ‘Waste’ can then be managed through ‘best use loops’ so that humans, animals and soil, in that order, can benefit from extracting the full potential of ‘waste’ which in turn reduces the need for an increase in food production. Food waste is a symptom of our broken food system – to end food waste, we have to build a better one.
Click here to listen to an audio recording of this blog
It’s easy to assume that the bulk of the British food waste problem lies in household bins. The most recent figures suggest that a whopping 71% of food waste, post-farm gate, occurs at the household level. If this is true, then surely the food waste movement should be focusing its efforts solely on household food waste.
So why does Foodrise keep banging on about supermarkets? Because it really isn’t that simple. Let’s figure out why.
We’ll show you ours if you show us yours…
The figure above, as convincing as it sounds that 71% of food waste stems from households, comes from WRAP’s detailed study of household food waste which is compared with data provided by the supermarkets and other up-stream actors in the food industry.
The trouble is that no one really knows how accurate most of that industry data is because, at present, only Sainsbury’s and Tesco release their food waste data to the public and only Tesco show figures on supply chain waste – the waste that occurs up-stream at the level of farms and other suppliers. None of these sources of data include the waste of fish at sea or the waste generated in production overseas. In contrast to this, our research has consistently shown that suppliers in the UK and overseas waste a colossal amount of food because of supermarket practices such as strict cosmetic specifications and last-minute order cancellations.
Our gleaning network, which rescues food from being wasted on farms, last year alone rescued over 1 million portions of fruit and veg. WRAP estimates that 3 million tonnes of food are being wasted on farms in the UK every year, but these estimates are based on very poor quality data, to the extent that WRAP no longer uses this probable under-estimate.
How can we make conclusions on the source of the UK’s food waste problem with inaccurate data? The answer is we can’t, which is why we call on supermarkets to be transparent on their food waste across the supply chain.
Eternal abundance
If you’re like 95% of the UK population, the likelihood is that you visited one of the big four supermarkets at some point this week. Supermarkets dominate our experience of buying food, and their marketing practices have a bigger influence on what and how we buy and use food than you might think. Take their displays of fruit and veg, typically positioned near the entrance to the supermarket or the strategy of stocking the aisles with far more food than will be bought at any one time, giving the illusion of an endless abundance of food.
When supermarkets first opened in the UK people were afraid to pick up items and put them in their trolley for fear of being told off. Now we have the opposite problem; we can’t stop ourselves from picking stuff up! Supermarket marketing strategies cause us to over-spend and their own buying policies force farmers to overproduce.
So, food waste at home caused by buying more than you can get through – exacerbated by supermarket promotions and deals – is not a problem that occurs in a vacuum. Yes, we should all eat what we buy and only buy what we’ll eat, but we should also call on our supermarkets to take responsibility for their part in this waste equation.
We are all products of our environment and supermarkets have worked hard and poured money into developing an environment that indirectly encourages us to waste food. To tackle the consumer food waste issue, supermarkets should fund consumer waste analyses based on where people shop to highlight what supermarket policies reduce waste and which drive it. The harsh reality here is that, in-order-to achieve the implementation of these kind of initiatives to help reduce waste, external pressure will need to be put on supermarkets who ultimately benefit financially from over-purchasing and the inevitable associated food waste which comes as a result. That’s why we keep banging on about Supermarkets!
Waste is a symptom of our broken food system
Ultimately to truly solve the food waste problem, the way we buy food will have to undergo a radical makeover. Even Tesco, who has made a very public commitment to food waste transparency and reduction, saw its food waste tonnage actually increase last year year, coming to a staggering total of 59,400 tonnes of food that was never eaten. Why does waste keep going up even though Tesco are throwing money and resources at the problem?
The answer lies in our current food system, in which waste is a symptom of overproduction and where no single actor takes responsibility for the amount of waste resulting from this unsustainable system. You cannot uncouple the current supermarket model from waste, this is evident from the limited success of food waste initiatives by supermarkets with WRAP’s study showing that retailers have only managed to reduce their food waste by 15% from 2007 to 2015.
Our new model for a more sustainable food system emphasizes the need for more holistic thinking where, at both retail and consumption stage, food ‘waste’ is recognized for its true value, and can still realise its primary purpose – to be consumed – through innovative redistribution. This recovery of surplus (as well as avoiding overproduction in the first place) creates closed loops within the food system that are vital to ultimately tackling the status quo.
The current supermarket model can’t exist without waste. Pragmatism is required from supermarkets in order to both create a system that generates less waste and to create an environment that encourages consumers to do the same.
Please help us put pressure on supermarkets by sharing on Twitter here.
Foodrise is pleased the government recognises the important role of the GCA. We also welcome the review’s recognition that the there is more to do on awareness raising of the GCA among food suppliers.
We remain concerned that a climate of fear persists across the supply chain. The review recognises “a reluctance on the part of suppliers to report breaches of the Code for fear of the commercial consequences, and in particular of de-listing.” From our research with suppliers, importers and other players in the global food market, we know that this fear is a real concern and may prevent many from taking action against unfair trading practices. The suggestion that action to “make it clear to large retailers that adverse commercial consequences in response to a supplier reporting a potential breach of the Code are totally unacceptable” does not go far enough to prevent unfair trading practices. We urge the government to monitor this issue closely and take practical steps to help suppliers come forward and address power imbalances within the supply chain.
Together with the Groceries Code Adjudicator Action Network, we have consistently called for the remit of the GCA to be expanded to protect indirect suppliers. This review did not consider expanding the remit; however we remain hopeful that in responding to a Call for Evidence on an expanded remit, the government will take seriously the issues small, overseas and indirect suppliers face in dealing with major retailers and the consequences for unfair trading and for food waste.
Read more on why the remit of the GCA needs to be expanded here.
View the statutory review of the GCA here.
At Foodrise, we have always argued that food waste is just one symptom of our dysfunctional food system (see our founder’s TED talk from 2012) – a system which produces too much food, and fails to use it efficiently, leading to both waste and hunger. What’s more, in the process of producing and wasting all this food, our food system is seriously damaging our planet. Our food system needs to change.
But what does that change look like? We’ve taken a close look at the answer to this question, and come up with our proposal for what needs to happen.
What’s wrong with the way we produce food now? Our food system is broken, firstly because it is linear – in other words food travels in one direction, from production and processing, to consumption and disposal. In the process, huge quantities of resources are used to grow and transform our food, including petrochemicals and fossil fuel energy. Then we generate significant amounts of pollution in disposing of it, for example through landfill.
The second problem is that our food system is growing beyond what our planet can sustain. All along the process of growing, processing, distributing and consuming food, vast amounts go to waste (a third of all food grown, it is estimated). And because no one bears the cost of these losses, nor of the wider environmental impacts of agriculture, our food system is characterised by overproduction. Despite the fact that millions of people go hungry worldwide, millions also suffer the health costs of overconsumption – and we all suffer the environmental impacts of wasting precious water, land and energy on growing food that is never eaten. The fact is, we don’t need a bigger food system, we need a better one.
We want to build a better food system: one that isn’t linear, but circular. This better food system would gobble fewer resources to produce food, and lose far less food in the form of waste. In fact, a defining principle of our circular food system is that food previously seen as ‘waste’ actually has value, and can be used as a resource. Ideally this surplus food should be used for the purpose it was originally intended: usually this means that if food is still fit for human consumption, it should feed people. If not, it should be repurposed to feed livestock and fish, and finally, fed to soils through compost and manure. All three levels of the food system – humans, animals and soils – need to be fed and replenished to create a sustainable future.
As what was formerly seen as ‘waste’ is reused, less waste pollution through landfill disposal is created, and less resources are needed to produce food in the first place (because we are using almost all of it, instead of throwing it away, we don’t need to produce as much). Overproduction is reined in. These ‘best use loops’ create a small, circular, low-waste system that fits within the limits of our planet, while feeding everyone on a fair basis.
That’s where we need to get to – and pretty quickly, because currently our food system is the single biggest problem standing in the way of tackling climate change, biodiversity loss and other major environmental problems. And we think we have some great ideas for how to do that. This summer, we’re putting the finishing touches on a range of new projects to take the next step towards a better, more sustainable food system. To be the first to hear the news you can sign up to our mailing list by taking the food waste pledge.
A People’s Food Policy was launched this week. Foodrise is proud to support this policy and work together with other organisations to create a fair and just food system.
“Our vision is of
a food system where everybody, regardless of income, status or background, has secure access to enough good food at all times, without compromising on the wellbeing of people, the health of the environment and the ability of future generations to provide for themselves.”
At Foodrise we believe waste is a symptom of our broken food system – to solve the global food waste scandal we need to adopt a holistic approach. We need to fight food waste from farm to fork and work towards creating a sustainable food system. A recent report by WWF highlights that changes to what we eat as well as how much food we waste are vital part of the climate change solution. Working together we can create a less wasteful food system that benefits us and the planet.
We are pleased to see Tesco publish its food waste data in its Annual Report. Reporting on food waste alongside financial performance sends a strong message to investors that food waste is a material issue that can no longer be ignored. We also commend Tesco for its target that no food fit for human consumption should go to waste by the end of 2017 and for its efforts in redistributing surplus food to those in need.
But less promising are the waste figures themselves. Despite its very public commitment to food waste reduction, Tesco’s waste as a percentage of food sold remains at a stubborn 0.5%, and food waste tonnage actually increased this year compared to last: in 2016-2017, Tesco is responsible for a staggering 46,684 tonnes of food that was never eaten. Clearly, laudable initiatives have not yet yielded food waste-busting results, and the pace of food waste reduction efforts required between now and the end of the year to meet the target of zero wasted food must pick up dramatically if it is to be achieved.
As well as continuing its redistribution efforts, we call on Tesco to show true leadership in food waste reduction and to redouble its efforts in the prevention of food waste in its operations and supply chains.
Foodrise welcomes the publication of the recent Environment, Food and Rural Affairs (EFRA) Committee report on food waste in England. As expert witnesses to the Committee, we are pleased that the Committee clearly recognises the high environmental cost of food waste, and has taken up many of our recommendations.
We particularly welcome the Committee’s recommendation on the adoption of a national food waste reduction target. In setting this target, we call for a target that exceeds the UN’s global goal of halving food waste and reducing food loss, by 2030. With existing private and third sector initiatives on food waste, we believe England is well-placed to show global leadership in combatting food waste and its environmental consequences, and meet this target by 2025.
We also welcome the Committee’s reaffirming of the need to uphold the food waste pyramid and an incentive system that encourages its implementation, putting prevention first, redistributing where possible and transforming unavoidable waste using the least environmentally damaging methods available.
While we applaud the leadership shown by some retailers in food waste reduction, we share the Committee’s view on the limits of voluntary approaches to food waste reduction in the private sector. We welcome the Committee’s call for transparency on food waste, and mandatory, comparable reporting on food waste for businesses above a certain size. We believe reporting should cover both operational and key supply hotspots, and highlight how trading practices drive food waste across the supply chain.
Our research suggests that one of the main causes of farm-level waste in the UK is overly rigid aesthetic specifications for produce; we welcome the Committee’s recommendation to loosen these. In this regard, we further call for supermarkets to disclose their cosmetic specifications for fresh produce.
In combating household-level food waste, we share the Committee’s view that much work remains to be done. We believe that the laudable initiatives to date in this area have shown the limits of awareness raising in achieving household behaviour change; we urge the government to further explore how supermarkets marketing, promotional and packaging practices drive overconsumption and waste. A study of household waste according to where households shop could usefully inform work in this area.
The report highlights that separation of food waste from other wastes remains woefully inadequate for English household waste, and non-existent for business waste: we urge the government to work closely with local authorities to urgently increase food waste separation, a necessary condition for recovery for animal feed or energy from waste.
Despite the Committee’s highlighting of the waste hierarchy, the report is disappointingly quiet on the possibility of diverting food waste away from anaerobic digestion and landfill for animal feed. We urge the government to investigate the large-scale feeding of food waste to livestock, a measure that would have considerable environmental benefit in England and internationally, and would help English farmers save costs.
In 2014 Feedback investigated Kenyan export supply chains and found that vast quantities of fruit and vegetables were being wasted due to strict cosmetic standards enforced by European retailers and unfair trading practices such as last minute order cancellations. On average 45% of fresh produce is rejected, and without sufficient demand in the local market the vast majority of this food is either dumped or fed to livestock. Farmers aren’t paid for what isn’t exported so wasted food not only means wasted resources, but also reduced income for rural communities.
Working with local partners we held the first African Disco Soup, bringing together people and surplus food to communally cook and celebrate the delicious solutions to food waste. Representatives from the World Food Programme (WFP), the United Nations Environment Program (UNEP), and the Food and Agricultural Organisation (FAO) joined us. We proposed the need for an effective redistribution system in Kenya alongside efforts to reduce waste through changes to business practices. Our report, Food Waste in Kenya, concluded that “in a country where millions of people are without adequate food and nutrition, infrastructure should be put in place to ensure surplus food is redistributed to those who need it”.
Following on from our work, a new project led by the WFP is using surplus fruit and vegetables to provide thousands of meals to school children daily. Its initial pilot scheme is currently feeding 2,200 school children one hot meal a day. Upon completion of the pilot the WFP plans to feed over 80,000 children per day. This program is expected to save over 1000 tonnes of food every year by paying exporters a small price for food that they would otherwise throw away.
How does the program work?
WFP collect surplus food from export centres, prepares meals in offsite catering facilities and deliver it to schools. They hope to eventually prepare food within school facilities. There is also talk of bringing in other actors to re-purpose some of this food into value added products. The WFP’s initiative will hopefully inspire similar projects to be developed in places where there is sadly both a surplus of produce to be eaten and millions of people unable to access regular quantities of nutritious food.
Redistribution alone won’t solve the food waste problem
Redistribution of surplus food is essential as it not only ensures food waste is avoided, but also provides people with good nutrition where they may not otherwise be able to access fresh produce. However, food waste is symptomatic of greater systemic imbalances in the supply chain and we cannot ignore the fact that farmers suffer when food cannot be sold despite being perfectly good to eat. Alongside redistribution efforts, the reduction and prevention of waste must be prioritised to ensure that farmers can afford to invest in their businesses and contribute to rural development. Businesses must take responsibility for the waste they cause in their supply chains. Supermarkets, large food brands and manufacturers all wield disproportionate power in the global food economy. The use of strict cosmetic specifications, unfair trading practices, and vague forecasting patterns all transfer excessive risk and uncertainty to suppliers and encourage overproduction leading to waste. Whilst these actors maintain this level of power they must equally act with great responsibility for the wellbeing of their suppliers, consumers, and the natural resources we all rely upon.
Amy Smith spent a week at Foodrise HQ, here are her thoughts;
From the ages of 5 to my early adolescent years I was told by mum to stop wasting my food and to “eat everything” on my plate. Now at the age of 19 and on the verge of being an adult, it’s up to me to decide how much food I want to eat, though I may occasionally get a quick glare from my mum for the sprouts still left at the side of my plate. However, since my week at Foodrise I can now say that I have changed my attitude towards all vegetables and food in general.
It all started on the morning of the 27th of February. I dodged through the traffic of London bridge to head to Feedback’s building on Mare street before the clock struck 10. Upon arrival I was greeted by Claire Woodhill, the Operations Coordinator (my supervisor) and was introduced to the team.
I learned many things at Foodrise, for instance while reading their recent report I learned that tonnes and tonnes of food is being thrown away yearly by supermarkets – one supermarket had 30,000 tonnes of food waste in 6 months. But it didn’t stop there. I learned by the end of the report that tonnes of food is wasted on farms as supermarkets no longer require the crops or want them due to their appearance; I care a lot about appearance but even I found the whole idea ludicrous. After learning about these appalling facts, it made me really appreciate organisations like Feedback that try to stop food from going into the bin. At the end of day, there are still people who are dying from starvation.
At Foodrise the team made me feel very welcomed and involved in their work. I was able to participate in helping the team spread their ideas through the use of social media (Twitter). The focus was on The Pig Idea on which I learned a lot from and now support. The whole idea of giving our food waste to pigs instead of crops is a no brainer. Being a medical student with care for animal’s welfare, I did question what type of food waste the pigs would eat. But after learning more about The Pig Idea I now know only hygienic food would be given.
With my supervisor, we worked together to prepare Foodrise’s environmental policy plan. At this moment I really did feel part of the team, she allowed me to research information that would be beneficial and share my ideas. It is not very often that I am invited to share my ideas with an organisation.
Being at Foodrise showed me how the team really are focused on a greener environment. They ensured that they never wasted their food and whatever scraps (e.g. fruit peels) were left over was always put in a food waste bin. The computers in the office were all refurbished, the paper was 100% recycled and the use of it was kept to an absolute minimum. It was clear they thought of every possible way to have less of an negative impact on the environment. The whole experience made me question whether I was doing my best to look after an environment I care about.
And lastly, if it was not for such friendly individuals working at Foodrise I doubt I would enjoy have enjoyed myself as much. They truly are a team.

Interested in doing some work experience at Foodrise HQ? Contact hello@foodrise.org.uk
Foodrise’s work was featured in the Sunday Times this week, exposing a colossal number of cauliflower going to waste on British farms. Geoff, one of our farming partners, spoke to the press about nearly a hundred thousand cauliflowers going to waste on his farm after his buyer dramatically reduced their order at the same time as a big glut occured. All because they could get cheaper produce elsewhere. Read the article here.
3 supermarket policies that cause waste to occur
It’s time we showed cauliflowers the love by asking our supermarkets to treat farmers fairly, promote seasonal produce and by making sure caulis end up in bellies, not bins! Tweet your local supermarket, send us your cauliflower recipes and dishes. Let’s all say #cauliflowerplease!
Spread the word on Twitter and Facebook! Want to stop food waste on farms? Join our gleaning network!
At Foodrise, we have always argued that the scandal of food waste goes far beyond what consumers throw in their bin (see our founder’s TED talk from 2012). Our inefficient food system churns out mountains of food waste, many of which is lost along the food supply chain before ever reaching supermarket shelves.
A new study supports our argument and suggests that the scale of food lost in the supply chain is massive – 44% of crops are lost before human consumption. Combining inefficiencies in food production, over- consumption and consumer waste totals 2.1 billion tonnes of crops, that’s almost half of all crops wasted!
Inefficiencies in livestock production
Foodrise has consistently argued that the way we feed livestock is wasteful. 36% of crops grown in the world are used to feed animals but they only deliver 12% of global calories. This is why we launched The Pig Idea campaign to return to the common sense approach of feeding food waste to pigs. This new research strengthens our argument and highlights that livestock production is the least efficient process in our food system, with losses of 78 per cent or 840 million tonnes! Inefficiencies in livestock production alone accounts for 40% of all losses of harvested crops.
Over-consumption as waste
This study also classified over-consumption (food consumed beyond nutritional requirement) as food waste and showed that it is at least as substantial as the losses from food thrown away by consumers. Of all the food provided to consumers a tenth of it is lost to over-eating. We need to start having a real conversation about our increasing appetites which put increasing pressure on the planet to produce food we don’t need.
Moving beyond consumer waste – changing the food system
This research highlights that we need to look at the food system holistically and reinforces our argument that you cannot separate the waste issue from livestock production and over-consumption. Many organisations focus on reducing consumer food waste, but we believe this is the tip of the iceberg. To fully address the global waste scandal we need to look beyond household bins. We need to work together to create a food system that produces good food for all.
Will you join our movement? Sign the pledge!
In 2016 we brought our flagship campaign Feeding the 5000 to America, catalyzing the US food waste movement and sparking a desire to change the broken food system. Our number one ask at our events in the USA was immediate industry-led date label standardisation. This week we had a massive campaign win! Two major trade associations; The Food Marketing Institute and Grocery Manufactures Association, have released guidance on standardised date labeling! This is BIG and shows that pressure from the food waste movement has made the food industry step up to the plate and address this issue.
The guidance aims to remove the long list of confusing date labels used by retailers and replace it with just two standard phrases ‘Best if used by’ and ‘Use by’. A simple common sense solution to the date label mess that confuses consumers into wasting food – experts estimate that this confusion is responsible for 20% of avoidable household food waste.
This is a critical step in the battle to reduce food waste – all that is needed now is a push by the big US supermarkets – Walmart, Publix, Safeway, Kroger, and Costco to roll out this guidance themselves. We need to keep the pressure up to make sure they do!
Thank you to everyone who signed and shared our petition – our voice is being listened to! A massive shout out to the NRDC and Harvard Food Law and Policy Clinic for their vital work on this area.
It is so exciting to be part of the growing food waste movement in America, what a great start to 2017 and there is so much more to come!
We’re delighted to announce that our new Executive Director will shortly be joining us. Carina Millstone will join the Foodrise team on 20 March.
Carina replaces co-founder Niki Charalampopoulou as Executive Director, though Niki will remain with Foodrise in an advisory and ambassadorial capacity. We send Niki off on her next adventures with peas, love and gratitude and we look forward to drawing on her expertise in the future.
Carina is the founder of The Orchard Project, a charity working with community groups in cities across the UK to plant and nurture community orchards. She has also worked for Environmental Resources Management, the New Economy Coalition and Changing Markets. She has been a Visiting Research Fellow at Tufts University’s Global Development and Environment Institute, and is a Fellow of the Schumacher Institute. She is the author of a forthcoming book, Frugal Value, on the role of the private sector in sustainable consumption and production.
‘I am delighted to be have been appointed the Executive Director of Foodrise, the only global campaigning organisation dedicated to cutting out food waste at all levels of the supply chain. While agriculture continues to take a dangerous toll on our climate, biodiversity and water, a staggering one-third of food produced globally is never eaten. At Foodrise, we intend to put an end to this scandal, making sure all food is nourishment rather than waste – thus improving the environmental efficiency of food production and consumption and driving the shift to a global, sustainable food system that we so urgently require.’
We can’t wait to welcome Carina to the food waste movement and look forward to updating you on our upcoming work under her leadership. You can read the full press release announcing her appointment here.
We wrote an article for the Guardian on what supermarkets should be doing to reduce food waste. Read below;
As public outrage over food waste grows, almost every British supermarket has responded to consumer pressure and linked up with food redistribution organisations such as FareShare and Foodcycle.
But while good practice is emerging, supermarkets’ work with charities is barely denting the waste problem. Fareshare, for example, estimates it accesses just 2% of supermarkets’ available food surplus.
Sainsbury’s donated nearly 3,000 tonnes of food last year (up from 1,200 tonnes the year before). This sounds impressive but it is only 7% of their surplus. Nine times as much went to anaerobic digestion, encouraged by perverse subsidies that promote turning waste into fuel and fertiliser over actually feeding people.
What’s worse, the food that charities do get hold of can be the food they are least able to use. The overproduction of bread may be the most striking example. Figures from Tesco suggest that [pdf] up to 44% of bread produced in the UK is wasted, and only half of that occurs in homes. This means the likes of supermarket bakeries and distribution depots regularly have far more surplus bread than charities can use.
Surplus figures don’t even touch on the vast quantities of unprocessed, healthy, fresh food currently wasted further up the supply chain on farms.
With almost a million portions of fruits and vegetables rescued by our Gleaning Network last year, we know the quantities are vast. But to get a true picture of the waste we would need the one thing most retailers refuse to provide: full transparency.
In 2013, Tesco released a third-party audited report of food waste throughout its supply chain, but others have failed to follow. While Sainsbury’s has startedreleasing data on its in-store waste, it has declined to do the same for its supply chain. Morrisons, Asda, Waitrose and other retailers are even less transparent.
One of the reasons retailers are reluctant to publish these figures is that they would lay bare the perverse impacts of big supermarkets’ concentrated power.
Supermarkets are in a position of breathtaking asymmetry with their suppliers, from farmers in the UK and around the world, to food processing companies or butchers. These businesses know that unless they provide the exact amounts requested, at the exact time required and often in the exact shape specified, they’ll lose business. So they overproduce, resulting in huge amounts of waste when forecasters change their minds on how many pork pies they think their shopper will buy this month.
This asymmetry is now mirrored in supermarkets’ relationships with the charities that take surplus food off their hands, creating yet another barrier to efficient use of food.
Several of our colleagues who have visited food banks’ warehouses and kitchens have been taken aback by the high proportion of supplies made up by confectionary. Charities do not feel able to turn down food, but they don’t necessarily get the kinds of food they need.
A truly systematic approach to reducing food waste would see retailers avoiding waste in the first place whenever possible. Where they can’t, this food should be available on a virtual marketplace to redistribution charities, so they can make best use of what they most need, both in terms of logistics and the kinds of foods they supply. Several food waste apps including FoodCloud and Plan Zheroes are helping to make this happen.
Only then should waste that isn’t fit for human consumption be passed down the food chain for animal feed, anaerobic digestion or, as a last resort, landfill.
For such a system to work the supermarkets would need open up their data to food waste social entrepreneurs and others, in order to work out where avoidable waste is occurring and how to link up with charities in the ways that work best for them.
Today, the big supermarkets give evidence to MPs on their food waste. We urge MPs to ask the supermarkets the obvious question: how much food do you actually waste? How does that break down across different product groups? And how much is wasted in your supply chain?
Supermarkets like Sainsbury’s, Asda, Waitrose and Morrisons have the opportunity and responsibility to provide full, independently-audited data on their food waste, including through their supply chain. Only with this will government, campaigners and social entrepreneurs have the vital information they need to really accelerate the UK’s food waste reduction.

While Tesco leads the way by already providing this information, it now falls to them to step up to the plate to reduce their food waste across their supply chain, not just through donating food not sold in store, or through passing the buck to their customers.
Foodrise asks anyone who shops at a supermarket to join us – on Twitter, Facebook, in branch or by emailing them direct – in calling out the big supermarkets on their waste agenda and ask them what they’re doing to provide full transparency – and act on it.
Our founder, Tristram Stuart, gave evidence to the committee last year, read about it here.
Forks on Wheels, also known as Bethany and Julia, completed an epic cycle journey from London to Hong Kong to learn about food waste and raise money for Feedback.

Their journey was 16,000 km, took 299 days and they cycled through 22 countries: needless to say they have some great stories to tell and interesting insights about food waste. Read all about their amazing adventure here.

They raised an incredible £5000 for Feedback! Inspired to embark upon your own delicious adventure or bin-diving challenge? Set up your very own fundraising page for Feedback today at http://justgiving.com/feedback. Together we can put a stop to global food waste!

The British Retail Consortium recently issued a report detailing how supermarkets are addressing food waste. Foodrise welcomes that supermarkets in the UK are leading the world on reducing food waste in their supply chains. However, there is more work to be done by the UK’s supermarkets, particularly when it comes to being transparent about the amount of food they cause farmers to throw away.
The need for transparency
Three years ago, after pressure from Foodrise, Tesco became the first supermarket in the world to release a third-party audited report of its food waste throughout the supply chain. This year Sainsbury’s agreed to release data on its in-store waste, but since then progress has stalled. Foodrise is now calling for all supermarkets to step up to the plate and show us their data.
The report highlights that supermarkets have made a ‘commitment to report annually on retail food waste’ (p.2). Since they are already collecting the data, it’s only a short step to have it audited and made public.
Transparent data is important as it enables us to see the best and worst performing retailers. Consumers can vote with their wallet and they are ready to punish supermarkets who fail to address this issue – 53% of consumers would consider boycotting a supermarket with a poor track record of wasting food. Transparency also enables government, social entrepreneurs etc. to create data driven solutions which are needed to tackle this massive issue.
The BRC report only outlines a commitment to report on ‘retail food waste’ (p.2), when in fact we need data across the entire supply chain. We have reported cases of supermarkets pushing food waste up the supply chain, causing farmers and suppliers to carry the cost. Thankfully as a result of the Groceries Code Adjudicator in the UK this practise is being phased out. However, there is still much more to do and obtaining accurate data is an important first step.
Tristram Stuart, in giving evidence to the Environment, Food and Rural Affairs (EFRA) inquiry on food waste, recently remarked:
‘No one has ever looked at the waste industry in a transparent way. We rely on their (supermarkets) self-generated data. No one includes the waste of fish at sea, the waste generated in production overseas, the waste in the supply chain. Supermarkets are in a position of power – more than any other individual stakeholder, they can impact food waste.’
Supermarkets finally stepping up to address food waste is a cause for celebration, but if they are truly ‘committed to producing a long-term and sustained reduction in food waste levels’ (p.4) then we need to know what their current food waste levels are across the board so we can hold them to account.
Our star Gleaning Coordinator Martin delivered this amazing TEDx talk in Bath this month to over one thousand young people. Watch Martin talk us through his journey to becoming a food waste campaigner – including how he ended up picking his way through parsnips just to reach his desk.
Watch Martin’s talk and share it on Facebook or Twitter.
The parsnips may be long gone to great causes, but Martin has been hard at work all year with his colleagues and over 1000 volunteers, gleaning fruit and veg that would otherwise go to waste and getting it to hungry mouths.
The gleaning season is over for this year, but that doesn’t mean we’re giving up on the fight against food waste. There’s still so much to do – from organising your own ‘Feeding the 5000’ to serve up some delicious food waste solutions, to joining our campaigning for supermarkets to simplify their date labels.
As always, the best place to start is by taking the food waste pledge – pledging to do your bit to reduce your own food waste and calling on retailers and businesses to do theirs.
4th October 2016
Foodrise’s Campaign and Research Manager Edd Colbert reflects on recent changes in the UK’s food waste landscape.
It’s been a busy few weeks for food waste in the UK, with the publication of The Evening Standard’s investigation into supermarket waste; Sainsbury’s publishing some of its food waste data; a wealth of organisations calling on the UK Government for action on waste; and a new group of companies signing up to the Courtauld Commitment. Yet what really shocked me was the fanfare of news articles celebrating what has been dubbed ‘The UK’s First Food Waste Supermarket’.
This ‘food waste supermarket’ is the latest project of The Real Junk Food Project (TRJFP). TRJFP started out as a pay-as-you-feel café serving food that would have gone to waste in Armley, Leeds. I first met Adam Smith, the project’s founder, in 2014 shortly before becoming a co-director of the project. Since leaving the project, it has grown from strength to strength and now represents an international network of anti-food waste projects.
One such project is the brilliant Fuel for Schools program in Leeds, which uses surplus food to feed hundreds of school children breakfast to combat food poverty and malnutrition. The ‘food waste supermarket’ is a warehouse in which food is stored for effective distribution; and in true TRJFP fashion, it has been opened up to be accessed by all to make sure those living in food poverty are not marginalised. Everyone is welcome to do their weekly shop and are encouraged to pay as they feel, whether that is financially or in kind. Yet as Adam told me on the phone recently, “this isn’t a supermarket, this is explicitly anti-supermarket”.
Even if we can call this warehouse a supermarket, doesn’t it seem strange that the UK’s media headlines are celebrating the fact that the UK wastes enough food to fill a supermarket?
What the UK really needs right now is its first Zero Waste Supermarket.
A zero food waste supermarket publicly measures and reports how much food it wastes in its store and distribution centre operations, as well as throughout its supply chain.
A zero food waste supermarket prioritises prevention of waste throughout its operations and supply chain. It commits to reducing food waste on farms and other stages of its supply chain, for example through the relaxation of strict cosmetic specifications that judge food on what it looks like, rather than its taste or nutritional value.
A zero food waste supermarket understands that food waste is a symptom of overproduction. It works to create fair contractual relationships with its suppliers to prevent overproduction as a result of suppliers trying to insure themselves against last minute order cancellations and unpredictable order forecasting.
A zero food waste supermarket recognises that redistribution is a short-term measure to ensure all food that is grown is eaten by people, but that ultimately it is responsible for minimising how much ‘surplus’ food it encourages to be grown, harvested, packaged, transported and sold.
A zero food waste supermarket only sends truly unavoidable food waste to management processes such as anaerobic digestion.
A zero food waste supermarket would present a challenge to all retailers to take greater action to prevent food waste and would be truly worthy of newspaper headlines.
19/09/2016
Supermarkets are under pressure to accelerate action to prevent good food going to waste as the Evening Standard launches a major investigation into food waste this week.
Sainsbury’s is the second British supermarket to publish data on the amount of food it wastes in its stores, reporting to waste 35,832 tonnes per year. Last year Tesco published its in-store data after years of campaigning pressure from Feedback, and recently CEO David Lewis called on other retailers to follow their lead.

Feedback are pleased to see that Sainsbury’s has published its food waste data for the first time today but there’s still much work to be done. Firstly, Sainsbury’s have only published data on the amount of food waste generated in their stores. Whilst this is an important first step for retailers to manage and reduce their food waste, it does not include the much more significant amount of food waste generated in the retailer’s supply chain caused by cosmetic specifications, last minute order cancellations and unpredictable forecasting. Secondly,Sainsbury’s food waste data has not been audited by a third party, unlike its rival Tesco, putting the validity of this data in question.
Edd Colbert, Campaign and Research Manager at Feedback, says “Supermarkets are beginning to feel the pressure of the global food waste movement and have no option but to change their behaviour. The first dominos have fallen with Tesco and Sainsbury’s announcements and over the next year Feedback will be monitoring each of the supermarkets closely to ensure they go beyond ambitious gestures and commit to effective long term actions to prevent food waste.”
Feedback are calling on all UK supermarkets to come clean and publicly report on how much food they waste in their operations and throughout their supply chains. These businesses already have much of this data available as they collectively report on food waste through the Courtauld Commitment, a voluntary industry initiative. This was confirmed today by an anonymous employee from one of big six in the Evening Standard:
“The truth is that every store of every retailer measures their food waste very, very accurately because metrics drives our business. If they tell you otherwise they are being less than honest.”
The Standard’s investigation has largely focused on the amount of surplus food redistributed by each of the major retailers. Sainsbury’s is reported to lead the way with 7.6% of its surplus food actually being redistributed at present whilst Tesco comes second with 4.5%. The rest of the retailers fall even shorter with scores of 3.3% or less. Morrison’s and Lidl have not disclosed any information on how much food they redistribute. This is of particular concern, as Morrison’s declared almost a year ago that it planned to redistribute all of its surplus food after Hugh Fearnley-Whittingstall’s BBC series Hugh’s War On Waste.
Whilst a great deal of attention is being given to redistribution initiatives, it is important to highlight that the amount of food waste generated within supermarket stores is miniscule compared to that which arises in the supply chain. If supermarkets are really serious about putting an end to waste they have to start taking responsibility for the waste they cause upstream by relaxing unnecessary cosmetic specifications, improving forecast accuracy, and putting an end to unfair trading practices.
Have you read the Evening Standard’s food waste story? Do you want to join the movement and help stop good food going to waste? Then sign the food waste pledge here to find how you can get involved.
Feedback have submitted a response to the British Government’s Environment, Farming and Rural Affairs (EFRA) Committee inquiry on ‘Food Waste in England’. Read the full response here.

The inquiry seeks to understand the social, economic and environmental impact of food waste at the household, retail, hospitality and local government levels. Feedback join other organisations, including the NFU and Friends of the Earth in calling for the scope of the inquiry to be wider and include a focus on food waste that arises in the supply chain, particularly at the farm level.
Disproportionate attention has been paid to food waste at the household level in England since the launch of the Waste Strategy in 2007. While this has led to significant reductions, primarily through the work of the Love Food Hate Waste campaign, we believe that efforts to reduce food waste in the supply chain have been left on the side lines for far too long.
Part of the reason supply chain food waste has been neglected in the UK, and indeed at the international level[1], is due to the lack of data available. Farmers and other suppliers in the food system are not sufficiently incentivised to measure their food waste. Instead, waste caused by unfair trading practices such as order cancellations and rejections are something that many businesses just have to swallow, as they fear that complaining out about it could cause them to lose business. Similarly cosmetic specifications that lead to ‘imperfect’ produce being wasted, has simply become the norm for many suppliers.
In order to seriously tackle food waste in England and across the United Kingdom, Feedback believes that the government must address the lack of transparent data on supply chain food waste and also tackle the current climate of fear in supermarket supply chains.
Beyond taking action to prevent food waste, the British Government must ensure the correct use of the food waste hierarchy is implemented by food businesses by reviewing the current ban on feeding catering waste to non-ruminant livestock to allow the development of an economic and robustly monitored food to feed industry, and by removing subsidies that prioritise waste management over waste prevention.
Feedback consider that legislation in the following five areas is necessary to effectively reduce food waste in England:
Alongside Scotland, the UK government should set a target for Northern Ireland, Wales, Scotland and England to halve food waste across the supply chain (including pre retail food waste) by 2030, in line with the United Nations Sustainable Development (UNSDG) Goal 12.3 to halve food waste globally by 2030.
The UK government should introduce legislation that makes public reporting of food waste data mandatory for food businesses over a particular size, including data on supply chains. Making this data publicly available would increase competition between businesses generating positive results for consumers, retailers and suppliers.
The GCA is limited to regulating the relationship between retailers and their direct (first-tier) suppliers meaning that indirect suppliers are not protected from unfair trading practices (UTPs) that can cause overproduction and food waste. Feedback recommend that the GCA have their remit extended in order to protect indirect suppliers in the same way that direct suppliers are protected.
To ensure food waste prevention efforts take priority over anaerobic digestion (AD), in line with the food waste hierarchy, Feedback advocate that Renewables Obligation Certificates (ROCs) are only available for the AD of non-edible food waste that is otherwise destined for landfill, and not any food waste that could be directed further up the hierarchy (as is the case with the Renewable Heat Initiative).
Feedback advocates the use of regulated, centralized, sophisticated catering waste treatment systems to ensure food waste can safely be used in feed for non-ruminants (pigs and chickens). Legislation is currently blocking such systems from being created that could simultaneously reduce food waste, create jobs, and significantly improve the environmental impact of meat production.
[1] The UN Sustainable Development Goal 12.3 seeks to halve food waste globally by 2030 at the household and retail level, whilst recommending efforts should also be made to reduce supply chain waste albeit without a measurable reduction target.
Hear ye, hear ye: Feedback’s Managing Director Niki Charalampopoulou is on Huffington Post’s RECLAIM front page today (8 August 2016) as a guest contributor.
Niki notes that food waste is an unusual dilemma in that there are no clear opponents of reducing food waste — and that it is for this reason that it takes a concerted effort to hold every stakeholder accountable, from policymakers to supermarkets and the greater food industry in general.
Feedback has been doing this since our founding in 2009. Niki specifically highlights the pledge we have asked people to sign this year to take #FoodWaste #OffTheMenu. Indeed, all of our campaigns centre on holding industry to account.